Are you making mistakes when it comes to the packaging your company uses? At Premier Protective Packaging, our team of protective packaging suppliers knows their stuff when packaging is involved. When done right, your packaging should represent your brand and keep your items secure during transit. When done incorrectly, however, you might lose out on profit.
If you’re faced with customer complaints, damaged products, and frequent refunds, it’s time to re-evaluate your shipping and packaging strategy. There are three major mistakes that companies tend to make in purchasing their protective packaging supplies. Here’s how you can avoid them yourself.
If you’re using boxes that aren’t sized to fit the items you’re selling, you could be setting yourself up for failure. Not only will you need to spend more onto fill the void inside each box, but having a lot of additional space means that the item is more prone to being jostled around during shipping, protective packaging or not.
It’s important to use boxes that are sized for the items you’re trying to sell, even if that means investing in multiple box sizes to fit the variety of products you offer. Items should fit securely in their box with just enough void-fill to cushion any possible impact.
If you’re only using the bare minimum amount of packaging, there’s a good chance your items aren’t being properly protected during transit. It’s not enough to toss an item in a box full of packing peanuts: items should be individually wrapped and secured so they will not break, chip, or scratch during shipping.
It’s not always obvious how much packaging your products need. Our protective packaging manufacturers would be more than happy to answer any questions you might have.
On the other hand, overdoing it in the packaging department can also be an issue. Using too much packaging can come off as wasteful and negligent. Consumers are increasingly speaking out against companies with wasteful packaging practices, and you don’t want yours to be next.
The solution is to use packaging wisely, use what you need to keep your items safe, and use eco-friendly packing materials when you can. Our spunbond polypropylene, packing foam, bubble wrap, and other protective packaging materials are all recyclable. To go the extra mile, you could even mention on your product page that the packaging is recyclable and encourage your customers to reuse it.
If you’re not sure what type of packaging would work best for your company, our protective packaging suppliers can help. We have over 15 years of experience in the manufacturing of protective packaging and are always happy to answer your questions. Contact Premier Protective Packaging at (616) 791-7400 for more details about how to order!
We supply our customers with high quality protective packaging products, on time delivery and total customer satisfaction. View our product brochure for more info.